Why You Need Display Ads

Display advertising is a great way to get more traffic to your website. You harness the power of images and other ad formats to showcase your brand, products and services to a highly targeted audience. At JumpSIX Marketing, we help you focus your digital branding to gain a whole new audience with opportunities to expand your business.

What Is Display Advertising?

When you browse the internet, you may see websites with banner ads, box ads, and video ads placed on pages. This is display advertising. When used correctly, display ads are incredibly effective. You might have visited a website and seen ads for products you’ve previously browsed or searched for. It’s as if these display ads are reminding you of products or services you’ve considered using. They entice you to click and take a second look. This is the result of a targeted display advertising campaign designed to appeal to your interests and past browsing habits.

Harnessing the power of display advertising can be a major benefit to your business. Not only can you appeal to past customers and clients, you can reach people with related interests or target websites based on similar topics to find a whole new audience.

Remarketing at Its Finest

Digital marketing and display advertising utilize advanced targeting options like remarketing, which can bring interested prospects back to your website to increase conversions and profit. Remember the example we gave about seeing ads for products you browsed appearing on a seemingly unrelated website? That’s remarketing. These display ads remind you of where you’ve been while tempting you back.

Once people have visited your site, remarketing keeps your business in their minds and encourages these potentially interested prospects to complete a transaction. In this way, display advertising not only helps increase business but keeps past customers coming back. Remarketing techniques target unconverted web visitors for companies, which deliver strong results. Remarketing can boost conversions by 50% or more by capitalizing on established interest. This makes remarketing even more than a second chance to sell – it makes it a powerful tool for increasing business. Partner with JumpSIX Marketing to see what we can do for your brand.

IMAGE ADS

These ads are customized images relevant to your brand. Clicking on them takes the viewer to a page you specify.

TEXT ADS

These ads are displayed on websites. They look similar to the ads you see on search result pages. Each text ad includes a headline, two short lines of text and a website URL. Advertisers can create a variety of different text ads to see which ones get more user responses.

RICH MEDIA ADS

These interactive display ads feature a variety of different elements such as moving images, sliding text, and more.

VIDEO ADS

These ads allow advertisers to create and embed a video advertisement to play within a display ad.

JumpSIX Display Advertising Services

This is where JumpSIX Marketing can help you. Our team of professional engineers can build, optimize and maintain display advertising campaigns that will help you gain exposure and expand your brand digitally. Our web designers create high-quality ads to suit your business needs. We collaborate with you to ensure you get the results you want. View more information about JumpSIX Marketing’s video advertising services, or contact JumpSIX Marketing today with any questions.

JumpSIX display advertising services

This is where JumpSIX Marketing can help you. At JumpSIX, we have a team of professional engineers who can build, optimize and maintain display advertising campaigns that will help you gain exposure and expand your brand digitally. Our web designers can put together high-quality ads to suit your business and your needs, and we’re open to working with you to make sure you get the results you want. You can view more about our video advertising service, or contact JumpSIX Marketing today with any questions.